Branding is an essential part of any business. If you want to be the first business customers/clients think of, branding is how it is done. Product branding is a short-term investment with long-term benefits. If you want your brand to be visible, there are lots of items that can help. Items like apparel and drinkware are huge standouts.
The Fight for attention.
Marketing today is all about fighting for people's attention. The longer you have their attention, the more sales you will make. If your business attended a convention, and a potential customer walked away with a standout shirt for your brand, that shirt may not turn into sales immediately, but your brand will be remembered by them, and be seen by hundreds of people, all for pennies on the dollar. In short, having a strong brand presence will help solidify you in people's minds as a business they can trust.
Quality, professionalism, and cohesiveness are key.
It is said you have seven seconds to make a first impression. Those seven seconds will decide how the client will react, and if they will be a repeat customer. There was a study done that people begin developing an impression of you in the first 1/10 of a second and you need that precious little time to count. So why am I bringing it up? a strong professional brand and interaction will help you in those deciding seconds. It will build you up in their mind as a strong, professional business. Quality branding matters too. People can tell the difference between cheap and quality instantly, and that will affect their perception of your business.
How we help
With the massive amount of product choices out there, it's tough to pick the right one. That's why we created a curated selection of items that we think are the best choices for brands. When deciding how much you should get, lots of cheaper options are good for giveaways, and building your presence, but don't forget the special client relationships. and those a few more expensive but quality items are perfect, just to remind them who you are, and keeping in contact with them.
You can also reach out to us at Promotions@technicare.com and we can make recommendations based on what you're looking for. If you have an idea or vision, let us help create it.